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Economic Principles for the Hospitality Industry, Paperback by Siu, Ricardo C...
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Book Title
Economic Principles for the Hospitality Industry
ISBN
9781138090651
Publication Year
2019
Series
Hospitality Essentials Ser.
Type
Textbook
Format
Trade Paperback
Language
English
Publication Name
Economic Principles for the Hospitality Industry
Item Height
0.6in
Author
Ricardo C.S. Siu
Item Length
9.3in
Publisher
Routledge
Item Width
6.8in
Number of Pages
220 Pages

Über dieses Produkt

Product Information

Economic Principles for the Hospitality Industry is the ideal introduction to the fundamentals of economics in this dynamic and highly competitive sector. Applying economic theory to a range of diverse and global hospitality industry settings, this book gives the theory real-world context. Looking at critical issues around sustainable economic development in the hospitality industry such as diversification, technology, determinants of demand, and pricing, it enables students to effectively conduct business analyses, evaluate business performance and conduct effective improvements over time. Written in an engaging style, this book assumes no prior knowledge of economics and contains a range of features, including international case studies and discussion questions, to aid beginners in the subject. This will be an essential introductory yet comprehensive resource on economics for all hospitality students.

Product Identifiers

Publisher
Routledge
ISBN-10
1138090654
ISBN-13
9781138090651
eBay Product ID (ePID)
6038776558

Product Key Features

Author
Ricardo C.S. Siu
Publication Name
Economic Principles for the Hospitality Industry
Format
Trade Paperback
Language
English
Publication Year
2019
Series
Hospitality Essentials Ser.
Type
Textbook
Number of Pages
220 Pages

Dimensions

Item Length
9.3in
Item Height
0.6in
Item Width
6.8in

Additional Product Features

Lc Classification Number
Tx907.S58 2020
Reviews
1. 'This book offers a valuable collection of economic principles that are applicable to the hospitality industry. It provides a comprehensive treatment for pricing decisions with examples germane to hotels, airlines, and theme parks. Drawing on price elasticity, applications in bundled pricing and break-even pricing are elaborated. It highlights major components of the macroeconomic environment, such as aggregate supply/demand, business cycle, and globalization with applications to the hospitality industry.' Anthony IpKin Wong, Sun Yat-Sen University, China 2. 'This is an interesting and topical book on a very important topic. Prof. Siu showcases his expert knowledge in this area with concise and easy to follow writings, along with useful and compelling examples. Readers would be proud to own this book and use it as the authoritative guide regarding the economics of hospitality businesses.' Desmond Chee Shiong LAM, University of Macau, China arding the economics of hospitality businesses.' Desmond Chee Shiong LAM, University of Macau, China, 'This book offers a valuable collection of economic principles that are applicable to the hospitality industry. It provides a comprehensive treatment for pricing decisions with examples germane to hotels, airlines, and theme parks. Drawing on price elasticity, applications in bundled pricing and break-even pricing are elaborated. It highlights major components of the macroeconomic environment, such as aggregate supply/demand, business cycle, and globalization with applications to the hospitality industry.' Anthony IpKin Wong, Sun Yat-Sen University, China 'This is an interesting and topical book on a very important topic. Prof. Siu showcases his expert knowledge in this area with concise and easy to follow writings, along with useful and compelling examples. Readers would be proud to own this book and use it as the authoritative guide regarding the economics of hospitality businesses.' Desmond Chee Shiong Lam, University of Macau, China, 'This book offers a valuable collection of economic principles that are applicable to the hospitality industry. It provides a comprehensive treatment for pricing decisions with examples germane to hotels, airlines, and theme parks. Drawing on price elasticity, applications in bundled pricing and break-even pricing are elaborated. It highlights major components of the macroeconomic environment, such as aggregate supply/demand, business cycle, and globalization with applications to the hospitality industry.' Anthony IpKin Wong, Sun Yat-Sen University, China 'This is an interesting and topical book on a very important topic. Prof. Siu showcases his expert knowledge in this area with concise and easy to follow writings, along with useful and compelling examples. Readers would be proud to own this book and use it as the authoritative guide regarding the economics of hospitality businesses.' Desmond Chee Shiong Lam, University of Macau, China d Chee Shiong Lam, University of Macau, China
Table of Content
1. Introduction 2. Hospitality industry in the world economies 3. Economic attributes of consumers and firms 4. Price and output decisions of firms 5. The macroeconomy and business cycle 6. Money and the monetary system 7. Technology and innovation 8. Sustainable growth
Copyright Date
2020
Target Audience
College Audience
Topic
Industries / Hospitality, Travel & Tourism
Dewey Decimal
338.4791
Dewey Edition
23
Illustrated
Yes
Genre
Business & Economics

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