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Talk Radios America: How an Industr..., Rosenwald, Bria
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Artikelmerkmale
- Artikelzustand
- ISBN
- 0674185013
- EAN
- 9780674185012
- Date of Publication
- 20190813
- Publication Name
- N/A
- Type
- Hardback
- Release Title
- Talk Radios America: How an Industry Took Over a Political Par...
- Artist
- Rosenwald, Brian
- Brand
- N/A
- Colour
- N/A
- Book Title
- Talk Radio's America : How an Industry Took over a Political Party That Took over the United States
- Item Length
- 9.2in
- Publisher
- Harvard University Press
- Publication Year
- 2019
- Format
- Hardcover
- Language
- English
- Item Height
- 1.2in
- Genre
- Business & Economics, History, Performing Arts, Political Science
- Topic
- Political Process / Media & Internet, Radio / History & Criticism, United States / 20th Century, Industries / Media & Communications, Political Process / Political Parties
- Item Width
- 6.1in
- Item Weight
- 22.4 Oz
- Number of Pages
- 368 Pages
Über dieses Produkt
Product Information
The cocreator of the Washington Post 's "Made by History" blog reveals how the rise of conservative talk radio gave us a Republican Party incapable of governing and paved the way for Donald Trump. America's long road to the Trump presidency began on August 1, 1988, when, desperate for content to save AM radio, top media executives stumbled on a new format that would turn the political world upside down. They little imagined that in the coming years their brainchild would polarize the country and make it nearly impossible to govern. Rush Limbaugh, an enormously talented former disc jockey--opinionated, brash, and unapologetically conservative--pioneered a pathbreaking infotainment program that captured the hearts of an audience no media executive knew existed. Limbaugh's listeners yearned for a champion to punch back against those maligning their values. Within a decade, this format would grow from fifty-nine stations to over one thousand, keeping millions of Americans company as they commuted, worked, and shouted back at their radios. The concept pioneered by Limbaugh was quickly copied by cable news and digital media. Radio hosts form a deep bond with their audience, which gives them enormous political power. Unlike elected representatives, however, they must entertain their audience or watch their ratings fall. Talk radio boosted the Republican agenda in the 1990s, but two decades later, escalation in the battle for the airwaves pushed hosts toward ever more conservative, outrageous, and hyperbolic content. Donald Trump borrowed conservative radio hosts' playbook and gave Republican base voters the kind of pugnacious candidate they had been demanding for decades. By 2016, a political force no one intended to create had completely transformed American politics.
Product Identifiers
Publisher
Harvard University Press
ISBN-10
0674185013
ISBN-13
9780674185012
eBay Product ID (ePID)
9038663872
Product Key Features
Book Title
Talk Radio's America : How an Industry Took over a Political Party That Took over the United States
Format
Hardcover
Language
English
Topic
Political Process / Media & Internet, Radio / History & Criticism, United States / 20th Century, Industries / Media & Communications, Political Process / Political Parties
Publication Year
2019
Genre
Business & Economics, History, Performing Arts, Political Science
Number of Pages
368 Pages
Dimensions
Item Length
9.2in
Item Height
1.2in
Item Width
6.1in
Item Weight
22.4 Oz
Additional Product Features
Lc Classification Number
Pn1991.8.T35r67 2019
Reviews
Moving the discussion of contemporary conservative media out of the realm of shadowy conspiracy theory and into the sunlight of deeply researched historical investigation, Brian Rosenwald shows how right-wing talk radio moved from the margins to the mainstream and warped American politics in the process. This book will be of vital interest to anyone concerned about restoring the quality of American democratic debate., [Rosenwald] argues that the profit motive radicalized talk radio and with it the Republican Party...Because conflict and scaremongering drove ratings and ratings drove profits, the more extreme the hosts became, the more listeners they gained, and the more money they made. As they amassed power and influence, the hosts could demand fealty from the politicians they were discussing every day., A brisk, well-researched history of the rise and transformation of talk radio...A vigorous analysis of contemporary politics., Important and groundbreaking...Expertly shows how disparate strands in the American political landscape converged in the late 1980s to help make talk radio the potent political force it would become...A must-read for anybody hoping to understand how Trump captured the Republican presidential nomination., In his 2016 presidential run, Donald Trump utilized styles of rhetoric similar to those of talk radio hosts in order to garner a strong base of loyal followers and rile up political activism amongst his supporters...This book could prove useful for those interested how media--both the form factor and the communicative aspects--affect political standing., At long last, Brian Rosenwald has filled a scholarly vacuum by offering a cogent, well-researched, and entertaining explanation of how Donald Trump was elected president. The conventional wisdom that Trump won by swinging 80,000 voters in Pennsylvania, Wisconsin, and Michigan might be factually accurate, but is too simplistic. Instead, Rosenwald proves that the outcome of the 2016 election was three decades in the making, made possible by the emergence of a candidate perfectly suited to capitalize on an environment created by the titans of talk radio. This is the book that provides proper context for the greatest election upset in modern American history.
Copyright Date
2019
Lccn
2019-014146
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